Hi, my name is

Rhys Wyles.

I build and I solve things.

I'm a Technical Product & Solutions Specialist with over 8 years of experience delivering software solutions. I solve complex problems to elevate the customer experience, build automated pipelines, and drive the efficiencies that give people their time back.

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About Me

Hello! I'm Rhys, I bridge the gap between business strategy, user experience and engineering, ensuring great user experience meets robust, clean, and scalable solutions.

I've had the privilege of working across a range of environments and industries — from small SaaS companies to large enterprise. My focus is on creating products that are both well-crafted and easy to use.

Outside of work I most enjoy spending time with my family, when I am not doing that you can find me lifting weights, reading, flying a drone or building digital products. With a keen interest in AI, I am avidly exploring the latest technology in that space and how it can be used to solve problems for myself and others. I am particularly interested in how AI can be used to improve productivity and efficiency.

Technologies I work with

Antigravity Claude AI Agents Microsoft 365 Google Workspace Splunk Confluence & Jira SQL
A photo of Rhys Wyles

Where I've Worked

Senior Digital Business Analyst

Qantas Airways

Jul 2024 — Present

Leading digital retailing platform modernisation within the Make a Booking and Manage Booking domains — migrating a legacy system to a modern cloud-based solution integrated with Amadeus REST APIs. Driving the intersection of UX design and engineering, shaping the architecture of the next-generation booking experience.

Product Owner

Amadeus IT

Apr 2022 — Jul 2024

Dual-hatted as Product Owner and BA within a SAFe Agile environment, delivering Departure Control System solutions to global carriers. Awarded 'Outstanding Performance' for 2023 — the sole recipient within the division. Hands-on with Amadeus APIs, leading delivery for All Nippon Airways and digital traveller products.

Senior Business Analyst

Acturis Ltd

Aug 2014 — Feb 2018

Designed and delivered technical solutions for major Personal Lines insurers at the UK's leading insurance SaaS provider. Pioneered REST API integrations with AXA, Allianz, and Zurich, and delivered the first caravan insurance product on the platform. Mentored three junior business analysts.

Things I've Built

Application

Photography Content Platform

A headless CMS with an integrated social distribution engine controlled via a custom Telegram bot. Integrates Gemini AI to generate SEO-optimized metadata for every image with human-in-the-loop approval.

Python FastAPI Telegram Bot Gemini AI

Website

Wyles in the Wild

A photography portfolio and digital storefront for the Wyles family, built to showcase our work and sell digital downloads.

Astro FastAPI Postgres Cloudflare

Website

Alex Owen Fitness

A landing page built for a friend's personal training business over the course of a weekend using AI coding agents — replacing the need for paid website builder services.

React Node.js Dynamic Content Tailwind CSS

Get In Touch

I'm always open to discussing new projects, creative ideas, or opportunities to be part of something great. Feel free to reach out.